Making Business Child's Play

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29,60 €

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29,60 €

Viimeisin historian havainto

29.10.2026

Tuotetiedot

FINALIST: National Indie Excellence Awards 2026 - Business: Entrepreneurship & Small Business DISTINGUISHED FAVORITE: Independent Press Award 2026 - Business: Entrepreneurship & Small Business FINALIST: 2025 Foreword Indies Book of the Year - Career A behind-the-scenes look at how a simple idea born from a real need grew into a successful brand that transformed its category. Making Business Child's Play is your behind-the-scenes guide to building a purpose-led challenger brand that can take on even the most established names in FMCG. From product idea to market disruption, Joanna Jensen shares how she grew Childs Farm into the UK's leading baby and child personal care brand and what it really takes to do the same. With honesty, clarity and practical detail, Jensen walks through the key decisions, pivotal moments and tough lessons that shaped her journey. You'll learn how to navigate setbacks, build a scalable brand and grow with purpose in a competitive market. Whether you're

Brändi

kogan page

EAN / GTIN

9781398624573