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Present Beyond Measure

john wiley & sons inc

Present Beyond Measure

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Are you suffering from Data Presentation Zombification? Billions of dollars and thousands of hours are lost every year during ineffective business meetings worldwide. Data practitioners painstakingly present their valuable analytical insights, only to fall flat, inspiring more yawns than yeses. In Present Beyond Measure: Design, Visualize, and Deliver Data Stories That Inspire Action, Lea Pica provides a 4-phase, step-by-step blueprint for planning, designing, visualizing, and delivering compelling data storytelling in business presentations. Following her blueprint, you will learn how to use neuroscience and cinematic storytelling techniques to galvanize your stakeholders into action. By the final page, you'll know exactly how to: Choose the data that matters most to your decision-makers Speak to different stakeholder audience personality types (even the most challenging) Infuse your data presentation with a persuasive narrative storyline Craft strategic recommendations that get

Brändi
john wiley & sons inc
EAN / GTIN
9781394202171