sage publications inc
Strategy for Business
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`This excellent volume brings together some of the most influential readings in business strategy and explores the content and process of business strategy from a variety of different theoretical stances. It will serve as a comprehensive introduction to the literature and will become required reading for students of economics, organisational behavior and business′ - Costas Markides, London Business School Strategy for Business provides a comprehensive selection of essential readings, covering six key areas in business strategy: § What is Strategy? § Competition and Industry Effects § Resources, Capabilities and Core Competencies § Strategic Innovation and Firm Size § Organisational Structures, Learning and Knowledge Management § the Global Information Economy It contains dynamic chapters on strategy and includes classics in the field of strategy which continue to provide the theoretical background of more recent innovative work. Strategy for Business will be essential reading for
- Brändi
- sage publications inc
- EAN / GTIN
- 9780761974130