ParhainHinta.fi
Buyology

vigmostad & bjørke as (vb import)

Buyology

Lowest observed price

€7.00
2 stores

Prices at stores

2 offers
Finlandia Kirja
Observed
€7.00
Visit store
Adlibris
Observed
€13.80
Visit store

Prices are the most recently observed prices. Check the current price, availability and delivery costs at the store.

Price history

6 price observations

The chart shows the lowest recorded product price on each observation day. Prices between observations have not been verified.

Lowest observed
€7.00
Highest observed
€14.00
Latest history observation
Price history: 5 observation days€7.00€14.0018/09/2026: €14.0021/09/2026: €7.0030/09/2026: €13.8028/10/2026: €7.0029/10/2026: €13.8018/09/202629/10/2026
Show all 6 price observations
Price observed (Finnish time)Price
€14.00
€7.00
€7.00
€13.80
€7.00
€13.80

Product details

Most anti-smoking campaigns inadvertently encourage people to smoke. The scent of melons helps sell electronic products. Subliminal advertising may have been banned, but it's being used all the time. Product placement in films rarely works. Many multi-million pound advertising campaigns are a complete waste of time. These are just a few of the findings of Martin Lindstrom's groundbreaking study of what really makes consumers tick. Convinced that there is a gulf between what we believe influences us and what actually does, he set up a highly ambitious research project that employed the very latest in brain-scanning technology and called on the services of some 2000 volunteers. "Buyology" shares the fruits of this research, revealing for the first time what actually goes on inside our heads when we see an advertisement, hear a marketing slogan, taste two rival brands of drink, or watch a programme sponsored by a major company. The conclusions are both startling and groundbreaking,

Brand
vigmostad & bjørke as (vb import)
EAN / GTIN
9781847940131